Nickelodeon Ideas

Here are just some ideas I came up with for the Nickelodeon Project yesterday. This point of the idea below is that the alien is not not fazed or bothered by anything, even being run over by a car is no big deal.
Inspired by classic Tex Avery, trying to sleep next door to a rooster.

This idea is centred around car parts.

Stinky Hat.

A mock car ad.



I not quite sure yet which ones to pick. I'm going to have a think about it.

Nickelodeon Final Colour

Here are the final colours for the characters. I am quite pleased with how they turned out.

Here is my new lollipop character. I am not quite sure what to do with him yet, but I like him.

50's/60's Adverts

Unfortunately I can't find any of the old Sony Boy adverts. However, I did find some fifties and sixties adverts to give a general idea of what it might look like.

Oscar Mayer Wiener


1955 Nash



Compilations

Nickeleon Idea

This is a new little idea I had for the Nickelodeon project. It's about a big, walking, talking lollipop. HE is always being chased by people who want to eat him, like these flappy head frogs, and is afraid he is going to shatter into pieces.

I got the idea from this:

Here is a screenshot from my walkcycle animation that I have posted earlier.

Sony Research and Concept

Masaru Ibuka, the co-founder of Sony in 1945. The company's motto is "Sony. Like no other".

After a while thinking about the product it came to my mind what this product really represents is Sony itself. It represents both Sony's past and Sony's future. You only receive the card if you have been a loyal Sony customer and it shows you future Sony products. I pitched this concept to Al and he like it. We want to remind the audience in the advert why they like a trust Sony so much and to get them excited of where the future of Sony might take them.

Unfortunately, Sony is a company of many hats, Bravia, Discman, Vaio, Playstation etc and so doesn't have a core brand identity. I thought if we looked back into Sony's past we remind the audience where Sony came from and use that to for tell where Sony is going.

Sony used to create products like this

This could be done in a straightforward documentary like style informing the viewer of Sony's history or it could be done in another way. I discovered in 1956, Sony released the TR-6 transistor radio. To show Americans the Japanese products were good, the contracted a character created by Fuyuhiko Okabe, called Atchan. In America, he was called Sony Boy and he starred in commercials for a variety of products in the sixties. He hasn't been seen in years.

I propose we bring back Sony Boy to entertainingly tie the advert with Sony's roots.

The Actual Product

Well, Al and I met with the product design students Amy Smith and Harry Worth to talk about their product.

Jared was way off. Apparently it's a card with a screen that frequent shoppers of Sony products will get that will inform then of future Sony Products and exclusive events. Basically, I have to create an advert for a product that advertises. This is going to be tricky.

Brand

Hi,

Al and I have chosen our brand it is, ta da daa

Apparently the product is an electronic photo frame, we haven't seen it yet. I have currently contacted the two students Amy Smith and Harry Worth and am waiting for their reply. Hopefully, this will be soon, so we can get started.

This is a copy of the e-mail we sent

Hello,

We have been selected to create an advert for Rave on Air
based on yourSony Product. To help us do this we need to ask
you a few questions.

1. What is the product and what
 exactly does it do? ( A picture would help!)
2. What was you reason and thinking behind
 the creation of this product?
3. What brand values are you trying to put
 across with this product?
4. What are the brand values who want to be
 represented in the advert?
5. Are there any specific features of this
 product that you would want us to highlight
 in the advert?

Thank you. If possible we would like to meet to
discuss with you the project, as soon as possible.
If possible tomorrow, Friday 11Th.

Thank you.

Best Regards,

Alireza Armian and Daryl-Rhys Taylor